Megan Skalbeck
?? Episode 106 of Yes, and Marketing Have you ever wondered… …what your priority should be as CMO? …if you have too many direct reports? …how to make sure your rebrand is more than just a new logo? …how to tell your CEO that TikTok isn’t a good idea? CMOs (and marketing leaders of all…
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?? Episode 105 of Yes, and Marketing Machines may be taking over, but earning a link from a trusted publisher still does more for establishing your brand’s expertise and authority than ranking on page one of Google. (And personally, we think that’s a good thing.) The biggest challenge with earned media, though, is that it…
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?? Episode 97 of Yes, and Marketing You have to admire someone who isn’t afraid to go against the grain. On this episode, expect a heavy dose of contrarian (and prescient) insights from our guest, Doug Kessler. After beginning his marketing career at Ogilvy in the ‘80s, Doug jumped ship to focus on B2B marketing…
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Episode 90 of Yes, and Marketing Gary Swart was formerly the CEO of oDesk and led the company through its merger with eLance to become UpWork, the world’s largest online workplace.? Today Gary is an investor and mentor (including giving me some great advice as Verblio’s marketplace continues to grow) and he agreed to share…
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Episode 88 of Yes, and Marketing What would you learn if you spent your time connecting marketing agencies with in-house marketers all over the world? We got to find out. On this episode of Yes, and Marketing, Steve talks with George Raptis and Emily Bibb. Together, George and Emily are the founders of Breef, a…
Read More?? Episode 86 of Yes, and Marketing Nick Schrunk has been creating and capturing extreme stunts and adventures for Red Bull for over a decade, including promos for brands like Porsche and athletes like Olympian Lindsey Vonn. He also won an Emmy Award as director of the film Blood Road, which documented mountain biker Rebecca…
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